GENE COTTON SHIRT OFF WHITE

1 450 kr

Fresh in off white and full of texture

Texture takes centre stage in the Gene Cotton Shirt. Crafted from 100% cotton in a loose woven stripe, this short-sleeved shirt plays with transparency and structure to create a distinctive summer look with a subtle Miami-inspired attitude.

The open sections of the weave are backed with a soft 100% cotton jersey lining, giving you comfortable coverage while allowing the character of the fabric to remain visible. Small side slits add ease of movement, while mother-of-pearl effect buttons bring a clean finishing touch to the relaxed design.

Fresh in off white and full of texture, the Gene Shirt works beautifully with dark trousers for contrast or lighter summer pieces for a tonal look. It's an easy choice for warm days when a simple shirt just isn't quite enough.

WHY YOU'LL LOVE THE GENE COTTON SHIRT

100% cotton loose woven outer fabric
Textured striped design with semi-sheer woven sections
Soft 100% cotton jersey lining for comfortable coverage
Short sleeves
Mother-of-pearl effect buttons
Small side slits
Approx. 80 cm length
True to size
Joe wears size XXL and is 192 cm tall
Gentle machine wash inside out in a laundry bag
No ironing needed – gently reshape after washing

The Gene Cotton Shirt brings together airy texture, soft cotton, and confident summer style – a limited-edition piece made for men who like their wardrobe with a little more character.

Q & A

How do you produce your fabrics?
We have sourced raw materials from our fabric manufacturers in India since 2004. We dye, print, and embroider everything ourselves.

Do you work exclusively with natural materials?
Yes, we mainly use pure cotton, linen, and silk. Occasionally, we create garments in viscose.

Do you work with multiple suppliers around the world?
No. Apart from our silk supplier in China, everything has been handled in-house by our long-standing and only manufacturer in India since 2004.

Can your cotton garments be washed at 40°C?
Yes, but we always recommend washing them at 30°C especially our traditionally handprinted block prints.

How should your silk garments be washed?
For a longer lifespan, we recommend hand washing. However, they can also be machine washed on a short, gentle cycle in a laundry bag, using detergent suitable for silk or wool, or olive oil soap.

Is there anything special to consider when washing batik-patterned garments?
Yes, do not leave batik-patterned garments to soak in water.

Wash with care
Wash only when needed and choose a low temperature whenever possible. We recommend washing cotton at 30°C.

Be gentle with delicate fabrics
Silk can often simply be aired between wears. When washing is needed, hand wash whenever possible. If using a washing machine, choose a short, gentle cycle and use a laundry bag. Never soak batik-patterned garments.

Embrace the natural texture
Cotton, linen, and silk can be ironed, but they do not have to be. Leave them unironed for a softer, more relaxed look.

Do you work with external designers?
No. I’m Elina, and I design all of our styles.

How do you collaborate with your manufacturing partner in India?
I spend three months of every year on-site in India. Together with our local team, I develop each new collection: from season to season, year after year.